INVERARITY MORTON TO INSPIRE A SEA CHANGE WITH NEW ECO WINE EXCLUSIVE
Inverarity Morton is hoping to inspire a sea change with a new eco wine exclusive commended by renowned naturalist Sir David Attenborough.
The independent wines and spirits merchant has taken on the UK distribution for Sea Change, a range of environmentally-conscious wines (developed by 10International) that actively support ocean conservation by pledging donations from sales to charity.
The project was voted ‘Best Green Launch’ at the 2018 Drinks Business Green Awards for its sustainable production:
· No plastic is used in the finished product
· Bottles are lightweight to help minimise emissions
· The Nomacorc Select Green closure is made from renewable plant-based polymers, resulting in the cork being fully recyclable
· No capsule covers are used on the wine to minimise unnecessary packaging and to enhance the ease of recycling
· Label stock is a mixture of grape waste (15%) and materials from FSC-certified forests
Twenty-five Euro cents from every sale of the Sea Change Chardonnay and Negroamaro will be donated to Plastic Oceans UK and Sea-Changers, which work to not only raise awareness of the impact of plastics in the sea but also to reduce that effect through beach clean-ups and supporting conservation efforts.
Easy-drinking and full of flavour, fresh citrus and tropical fruits dominate the palate, with notes of black pepper and lime pairing with a crisp, mouth-watering acidity. Sea Change Chardonnay has a well-balanced structure and a soft, delicious finish.
A versatile, easy-drinking delight, Sea Change Negroamaro is medium bodied and well balanced with flavours of berry fruits, especially red and black cherry at the forefront. A lovely lingering finish is one to savour.
Toby Sigouin, wine buyer for Inverarity Morton, said: “When I first caught wind of this project, I immediately signalled it as something we wanted to back. It is such a well-considered, well-judged proposition in the face of a very real environmental crisis. The statistics on plastic pollution in our seas is alarming and these wines, which are excellent quality at a very affordable price point, will help stimulate both conversation and action. We intend to do justice to this great cause.”
Toby Hancock, co-founder and director of 10 International, said: “We are delighted to be working with Inverarity Morton to launch and partner with for our Sea Change project due to their engagement and commitment to the environmental message right from the start. The response and enthusiasm to Sea Change by the whole team has been overwhelming and this, combined with the strong distribution the company has, gives us full confidence that the brand and message will be spread far and wide.”
To enquire about stocking Sea Change wines, email Inverarity Morton at firstname.lastname@example.org or call 0141 620 6100.